Tap the Power of Digital Identity in Retail

Grow omnichannel revenue and build sustained customer loyalty across the retail ecosystem.

Deepen Customer Relationships for a Lifetime of Value


Within the highly competitive retail landscape, maintaining a competitive edge has become increasingly demanding. Today’s retailers must be able to build and sustain customer loyalty. Enterprise-grade digital identity enables retail leaders to:

  • Build a single view of customer engagement across channels.
  • Reduce abandonment at all stages of the retail journey.
  • Secure customer data to build long-lasting trust.

Read How to Grow Customer Lifetime Value with Digital Identity

Deliver Secure Brand Experiences at Scale

Accelerate New-Customer Conversion

Accelerate New-Customer Conversion

Accelerate the conversion of unknown or returning guests into known customers by reducing the friction within new-customer account setup and registration journeys.

Reduce Checkout Abandonment

Reduce Checkout Abandonment

Reduce shopping cart abandonment through context-adaptive authentication, hyper-personalized customer experiences, and 99.99% uptime at internet-scale.

Reduce the Attack Surface

Reduce the Attack Surface

Use advanced identity security to increase brand loyalty and customer lifetime value (CLTV). Use AI to mitigate the risk of breaches and fraud, and prevent account takeover and bot attacks.


Use Digital Identity to Build Your Competitive Edge


Unlock the power of digital identity to build a competitive edge with secure user experiences that help to build trust and drive sustained loyalty and revenue.


The ForgeRock unified IAM platform is built for customer, workforce, B2B, B2B2X, and internet of things (IoT) use cases.

Modernize and integrate your disparate hybrid IT environments with a single identity platform. Consolidate data silos and create a single view of customer needs and trends to drive personalized offerings and build brand loyalty across physical, digital, and hybrid shopping channels.

Expand Digital Ecosystems

Reach new customer segments and forge new opportunities by easily and securely expanding digital ecosystems to include partner, supplier, and other third-party applications and services. Gain a single view of identities across the third-party ecosystem.

Learn About Identity Gateway


Secure Front- and Back-End Operations

Secure your hybrid front- and back-end environments and mitigate the risk of unauthorized access across employee, partner, supplier, and IoT touchpoints. Protect legacy on-premises networks, modern cloud and mobile apps, APIs, and microservices.

Learn About Identity Breach Protection


Drive Monetization with IoT

Secure IoT devices and data to safely include connected things as part of product offerings and services. Build and manage the relationships between human and IoT identities. Get real-time insights from IoT devices to drive personalized promotions, products, and services.

Learn About Identity for IoT

Build Consent-Driven Trust

Use privacy and consent to achieve long-lasting customer trust and brand loyalty. Ensure that customer data is collected, stored, transferred, and processed in compliance with data privacy regulations, such as CCPA, GDPR, and CDR.

  • Meet data residency and sovereignty requirements through full tenant isolation
  • Give customers the tools to self-manage their privacy and consent settings
  • Enable customers to control how their data is shared with third parties through User-Managed Access (UMA)
  • Achieve regulatory compliance with privacy requirements globally

Learn More About Privacy Solutions

Reduce Costs and Attain Extreme ROI

Retail leaders can reduce costs significantly by using a single platform to modernize and extend legacy systems, access and unite siloed data, consolidate disparate IAM solutions, and reduce the need for specialty IT resources.

A recent study of ForgeRock customer identity and access management (CIAM) revealed:

  • $8.1M in legacy environment savings
  • $23.9M contact center savings from reduced call volume
  • 400% increase in customer engagement

Read the Forrester Total Economic Impact of ForgeRock CIAM Study

Achieve More Using Partner Integrations

The ForgeRock identity platform includes pre-built and tested integrations from an extensive list of partners. The ForgeRock Trust Network is a collection of more than 200 leading technology companies specializing in strong authentication, identity proofing, biometrics, and fraud/risk mitigation.


Duo Security, now part of Cisco, is the leading provider of Unified Access Security (UAS) and multi-factor authentication. Duo's Zero Trust security platform, Duo Beyond, enables organizations to provide trusted access to all of their critical applications — for any user, from anywhere, and with any device.


Twilio enables companies to use communications and data to add intelligence and security to every step of the customer journey, from sales to marketing to growth, customer service, and many more engagement use cases in a flexible, programmatic way.


Daon is an industry leader in next-gen identity proofing, biometric authentication, and digital onboarding. Daon’s AI/ML-powered platforms allow organizations to securely authenticate and manage identity throughout the entire customer lifecycle.

Customer Stories

Featured Resources
White Paper

Scaling to Success in Retail

How an identity-based headless commerce architecture helps accelerate ROI of your digital investment


How to Evaluate Customer Identity Providers for Retail Use Cases

Get Expert Help With This Retail-Specific CIAM Buyer’s Guide

White Paper

Block the Bots to Keep Customers Coming Back

Learn how the ForgeRock Identity Platform can defend you against destructive bots

Analyst Report

Forrester CIAM Report

Learn why ForgeRock is named a CIAM Leader in the Forrester Wave


ForgeRock Recognized as a Leader in the 2023 Gartner® Magic Quadrant™ for Access Management


What are the Critical Capabilities of Access Management in 2023?


Protect Your Retail Business Against Malicious Bots and Botnets