Tap the Power of Digital Identity in Retail
Grow omnichannel revenue and build sustained customer loyalty across the retail ecosystem.
Deepen Customer Relationships for a Lifetime of Value
Within the highly competitive retail landscape, maintaining a competitive edge has become increasingly demanding. Today’s retailers must be able to build and sustain customer loyalty. Enterprise-grade digital identity enables retail leaders to:
- Build a single view of customer engagement across channels.
- Reduce abandonment at all stages of the retail journey.
- Secure customer data to build long-lasting trust.
Read How to Grow Customer Lifetime Value with Digital Identity
Deliver Secure Brand Experiences at Scale
Accelerate New-Customer Conversion
Accelerate the conversion of unknown or returning guests into known customers by reducing the friction within new-customer account setup and registration journeys.
Reduce Checkout Abandonment
Reduce shopping cart abandonment through context-adaptive authentication, hyper-personalized customer experiences, and 99.99% uptime at internet-scale.
Reduce the Attack Surface
Use advanced identity security to increase brand loyalty and customer lifetime value (CLTV). Use AI to mitigate the risk of breaches and fraud, and prevent account takeover and bot attacks.
FORGEROCK BENEFITS
Use Digital Identity to Build Your Competitive Edge
Unlock the power of digital identity to build a competitive edge with secure user experiences that help to build trust and drive sustained loyalty and revenue.
The ForgeRock unified IAM platform is built for customer, workforce, B2B, B2B2X, and internet of things (IoT) use cases.
Modernize and integrate your disparate hybrid IT environments with a single identity platform. Consolidate data silos and create a single view of customer needs and trends to drive personalized offerings and build brand loyalty across physical, digital, and hybrid shopping channels.
Expand Digital Ecosystems
Reach new customer segments and forge new opportunities by easily and securely expanding digital ecosystems to include partner, supplier, and other third-party applications and services. Gain a single view of identities across the third-party ecosystem.
Secure Front- and Back-End Operations
Secure your hybrid front- and back-end environments and mitigate the risk of unauthorized access across employee, partner, supplier, and IoT touchpoints. Protect legacy on-premises networks, modern cloud and mobile apps, APIs, and microservices.
Learn About Identity Breach Protection
Drive Monetization with IoT
Secure IoT devices and data to safely include connected things as part of product offerings and services. Build and manage the relationships between human and IoT identities. Get real-time insights from IoT devices to drive personalized promotions, products, and services.
Build Consent-Driven Trust
Use privacy and consent to achieve long-lasting customer trust and brand loyalty. Ensure that customer data is collected, stored, transferred, and processed in compliance with data privacy regulations, such as CCPA, GDPR, and CDR.
- Meet data residency and sovereignty requirements through full tenant isolation
- Give customers the tools to self-manage their privacy and consent settings
- Enable customers to control how their data is shared with third parties through User-Managed Access (UMA)
- Achieve regulatory compliance with privacy requirements globally
Reduce Costs and Attain Extreme ROI
Retail leaders can reduce costs significantly by using a single platform to modernize and extend legacy systems, access and unite siloed data, consolidate disparate IAM solutions, and reduce the need for specialty IT resources.
A recent study of ForgeRock customer identity and access management (CIAM) revealed:
- $8.1M in legacy environment savings
- $23.9M contact center savings from reduced call volume
- 400% increase in customer engagement
Read the Forrester Total Economic Impact™ of ForgeRock CIAM Study
Achieve More Using Partner Integrations
The ForgeRock identity platform includes pre-built and tested integrations from an extensive list of partners. The ForgeRock Trust Network is a collection of more than 200 leading technology companies specializing in strong authentication, identity proofing, biometrics, and fraud/risk mitigation.
Duo Security, now part of Cisco, is the leading provider of Unified Access Security (UAS) and multi-factor authentication. Duo's Zero Trust security platform, Duo Beyond, enables organizations to provide trusted access to all of their critical applications — for any user, from anywhere, and with any device.
Twilio enables companies to use communications and data to add intelligence and security to every step of the customer journey, from sales to marketing to growth, customer service, and many more engagement use cases in a flexible, programmatic way.
Daon is an industry leader in next-gen identity proofing, biometric authentication, and digital onboarding. Daon’s AI/ML-powered platforms allow organizations to securely authenticate and manage identity throughout the entire customer lifecycle.
Customer Stories

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3 Months
White Paper
Scaling to Success in Retail
How an identity-based headless commerce architecture helps accelerate ROI of your digital investment
Guide
How to Evaluate Customer Identity Providers for Retail Use Cases
Get Expert Help With This Retail-Specific CIAM Buyer’s Guide
White Paper
Block the Bots to Keep Customers Coming Back
Learn how the ForgeRock Identity Platform can defend you against destructive bots
Analyst Report
Forrester CIAM Report
Learn why ForgeRock is named a CIAM Leader in the Forrester Wave