Balance User Experience With No Compromise Security

Deliver borderless workforce access and dynamic customer access journeys with an intelligent identity orchestration platform

Key Features of Intelligent Authentication

What Is Intelligent Authentication?

The pressure is on. Customers want easy access to services that cater to personal preferences, while organizations need to protect their assets and customer data from emerging fraud and cyber threats. Access Management solutions such as multi-factor authentication (MFA) are replacing traditional passwords to increase security. But MFA’s limitations offer up inconsistent user experiences, often leading to abandonment. Newer capabilities like behavioral biometrics, fraud and risk management, know your customer (KYC), and identity proofing are often handled as security silos and can lead to integration headaches.

You need an easy, secure, and future-proof access orchestration solution that ties together the identities, applications, and services at the center of your business strategy. By leveraging a Zero Trust and Continuous Adaptive Risk and Trust Assessment (CARTA) identity orchestration framework, you can strike a balance between security and user choice, delivering a more secure and meaningful experience across all digital touchpoints for all users, anytime, and anywhere.

Intelligent Authentication

Intelligent Authentication’s access orchestration enables you to: 

  • Quickly consume out-of-the-box authenticators, use existing authenticators, integrate with cybersecurity solutions, and create custom authenticators.

  • Visually design user journeys for your workforce and consumers with an intuitive interface that makes it easy to create a variety of security and risk profiles. 

  • Easily configure, measure, and adjust login journeys using digital signals, including device, contextual, behavioral, user choice, analytics, and risk-based factors. 

  • Leverage user login analytics to increase user adoption rates and improve the customer experience.

  • Automatically redirect suspicious users for further monitoring.

Strengthen Your Zero Trust and CARTA Security Landscape

Improve the security posture of your business by designing purpose-built user journeys. With ForgeRock Intelligent Authentication, you can establish your required level of trust by interconnecting digital signals, factors, and third-party integrations for risk, fraud, and malware. The solution enables you to secure the login experience, audit all login events, and minimize risks of bots, distributed-denial-of service (DDoS) attacks and data breaches.

Intelligent Authentication secures your users and your business by:

  • Pre-identifying a user’s digital signals, such as location, IP address, device type, operating system, browser type, and more — before a username is even collected. 
  • Intelligently adjusting login journeys to identify legitimate and suspicious users.
  • Uncovering threats by isolating and monitoring malicious activity using honeypots.

Create and Customize Login Journeys in Minutes

Deliver Exceptional Experiences from the Start

Everyone wants a simple and flexible omnichannel login journey. Intelligent Authentication enables you to continually assess and improve the user experience across multiple digital touchpoints. Make registration and login effortless by offering users dynamic login choices. Frictionless, passwordless login methods, such as biometrics or push notifications, make life easier for users and require extra steps in the login journey only when necessary.

Offer Login Options Users Want

Harness Analytics to Optimize Customer Journeys

Data-driven insights help you to continuously improve and secure the user journey. User Login Analytics, built into Intelligent Authentication, offer metrics and timers that measure user interactions as well as their devices, such as the time it takes to authenticate and call out to third-party systems across services and applications. 

With User Login Analytics you can:

  • Evaluate whether logins result in increased abandoned shopping carts.

  • Assess average time for call-outs to fraud systems.

  • Monitor performance of Service Level Agreements that impact login journeys.

  • Determine if shorter login journeys result in fewer help desk calls.

Leverage Device Context for Personalization 

Deliver Dynamic Personalization

Irrelevant content can frustrate consumers. Intelligent Authentication helps you deliver dynamic, relevant content by using identity and non-identity context to drive personalization. You can leverage digital signals — like user device, location, and time — in real time to build dynamic, personalized content. This informs downstream applications, and, ultimately, helps you develop offers aligned with customer expectations.

Leverage Device Context for Personalization

Build and Deploy with Ease

Visually map login journeys before implementing them with an interface that supports agility and rapid integration. Intelligent Authentication provides drag-and-drop capabilities so you can easily design and adjust journeys that satisfy user populations across your digital channels.

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Facilitate Continuous Real-Time Authorization

Many solutions only protect at initial authentication. The ForgeRock Identity Platform enables organizations to compare context captured during authentication and authorization attempts on a continuous basis.

Contextual authorization moves away from rigid “allow/deny” rules and adapts to offer robust “allow but redact” policies that are implemented through Intelligent Authentication. It can take into account digital signals such as context (IP address, operating system, browser, device, time of day), behavior (“Does the user log in at a particular hour” or “Is the location familiar?”), and risk-based factors (“Is the user accessing sensitive data?”). If an environmental or contextual attribute changes (such as the user’s IP address), you can request re-authentication or a stronger credential.  

This approach ensures the authenticity of people, things, and services at all times and mitigates risk whenever an anomaly is detected.

Resources

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Intelligent Authentication Journeys

A smarter solution to customer experience problems.

Customer Journey

The USAA Journey with ForgeRock

As a trusted provider to military members and their families, USAA has stayed on the cutting edge of technology, and has worked with ForgeRock to enable key business capabilities.

Webcast On Demand

The Road To Intelligent Authentication Journeys

Learn what Intelligent Authentication is and how it enables you to easily configure, measure, and adjust login journeys using digital signals including device, contextual, behavioral, user choice, and risk-based factors.